The end is here…?

Bad news today, {{first_name}}.
I think 2026 is going to be devastating for a lot of storage investors.
The financing landscape is tightening fast,
And even the more-experienced investors aren't prepared.
Because what's happening has nothing to do with deal quality.
Here's what I mean…
When I started in this business in 2020, it was the wild west.
I did $70 million in production my very first full year in 2021.
You could make 15 phone calls and have 3-5 term sheets by the end of the week.
The conversion ratio from outreach to term sheet was 30-40%.
Fast forward to today…
That same conversion ratio is now 2-3%.
Prime went from 3.25% to 8.5%.
And none of it is investors’ fault.
They were focused on operations while the lending market was shifting beneath them…
And by the time they looked up to refinance…
The rules had completely changed.
Some were lucky to adapt.
But it won't be as easy in 2026.
As lending tightens, policies shift, and credit committees get pickier…
The financing environment moves faster than ever.
In 2021… you had months to lock in terms.
In 2022… you had weeks.
In 2024… you had days.
Now…?
Investors who bought in 2021-2022 thinking they'd refinance easily are now facing harsh reality.
I'm personally living this right now with a property I bought in June 2022.
Our appraisal was $1.15M based on a 5.75 cap rate.
Now the market is at a 7 cap… and that property is worth $800k.
That's the market we're in.
Given how fast the lending landscape changes… I genuinely don't know how anyone closes deals without being connected to active lenders daily.
At this point, you're either working with someone who knows the current market… or you're going to waste months chasing dead ends.
2026 is just a few days away now.
Get your financing strategy dialed in.
Your next deal depends on it.
Here’s to your success,
Cody
P.S. While lending has gotten tighter this year…
My clients and I have still been closing deals.
In 2022 alone, we acquired just over 250,000 square feet in storage and financed about $80 million.
To date, I've financed over $350 million in commercial real estate, with $200 million of that in self-storage specifically.
All these wins make sense though because:
When you're connected to the right lenders and know how to structure deals properly, you win even when everyone else is struggling.
That's the advantage of being dialed in.
I'm personally invested in 650,000 square feet of storage across multiple states. My wife and I even manage a small facility ourselves.
I live and breathe this market daily.
Now, in the spirit of raising prices at the beginning of each year…
I'm raising the price of Storage Financing Secrets in January.
You have a few days left to lock in current pricing and get the exact systems I use to navigate today's lending environment.
Inside you'll get my frameworks for structuring bankable deals, accessing the right lenders, and closing financing even when the market is tight.
>>Click here to access this playbook before the price goes up!
-CB