Newsletters

Half of America wants to pay you

35 million Americans are actively paying monthly rent to store their stuff right now.That's 1 in 10 people, every single month.Not 1 in 10 business owners. Not 1 in 10 homeowners.1 in 10 Americans. Period.And it… Read More

This sentence is KILLING your deals

Banks are STILL rejecting 9 out of 10 storage deals right now.Not because storage is risky - storage delinquency is at 0.1%, the lowest in all of commercial real estate.Not because the market is weak; Nearly half of all… Read More

REJECTED in Phoenix

Same investor. Same credit score. Same down payment. Same business plan.One deal gets approved with great terms. The other gets rejected outright.The difference:Geography.The lending landscape has completely flipped in… Read More

5 tech features lenders are looking for

Home | Newsletters | 5 tech features lenders are looking for 5 tech features lenders are looking for Your property has solid fundamentals. Great location. Strong occupancy. Clean financials… And lenders are… Read More

Rates are mooning… Or are they?

This September, storage rates hit an average of $136 nationwide.That's up 1.5% compared to September 2024.Sounds like recovery, right?Except rates dropped 0.7% from August to September.And they dropped the month before… Read More

Booked but bleeding

The big REITs just released their Q3 earnings.Occupancy is stabilizing. Some are even back above 90%.Sounds great, right?Except their net operating income is falling.Read that again: Occupancy is up, but they're making… Read More

The hidden truth about your competition

117,000 completed new homes are sitting unsold right now.That's the highest level since July 2009, right after the housing crash.And it's killing storage facilities across the country.But most operators don't understand… Read More

Public Storage is terrified

Hey [FIRSTNAME],Public Storage, CubeSmart, and National Storage Affiliates just held their Q3 earnings calls.And buried in the corporate speak was a confession that should scare every storage operator in the… Read More

Your competitors are celebrating

Fresh CMBS data just dropped: Commercial real estate is getting crushed right now.The evidence is in skyrocketing non-payment rates for commercial mortgages.To put it another way: These businesses aren’t making money… Read More

McDonald’s traffic down double digits

McDonald's just reported traffic for lower-income customers is "down double digits."Meanwhile, Delta Air Lines announced their premium cabin revenue will overtake coach next year.Welcome to the “K-shaped economy,” where… Read More

The 2026-27 Mega-Tsunami

There are 10,000+ storage owners out there who are about to get buried by a tidal wave…And most have no idea what’s coming.I just analyzed the loan maturity schedules from 2021-2022 (when everyone was buying like… Read More

Fraud cripples Atlanta rental market

Half the rental applications in some Atlanta luxury buildings are completely fraudulent.Scammers are using fake pay stubs, stolen identities…And even TikTok tutorials teaching people how to scam their way into… Read More

Rents are flat, but Miami is rocking

Miami storage rents haven't budged in 12 months, yet developers are rushing to build MORE facilities at the fastest pace in five years.This makes zero sense... until you follow the money. What these developers know… Read More

The most misunderstood financing tool

A former dentist just built a $92 million storage portfolio - and SBA loans were the secret weapon.Most investors think you need institutional capital or massive net worth to scale in storage. But Wayde Elliott proved… Read More